Apple has received official regulatory approval to introduce its on-device generative AI service, Apple Intelligence, in China. This clearance by the country’s cyberspace authority marks a critical step toward launching the AI-powered feature for Chinese consumers, aligning with local requirements for registering advanced AI models before public release.
The approved service will leverage Apple’s next-generation AI architecture to enhance user experience across multiple Apple devices, including the iPhone, iPad, Mac, and Vision Pro. Notably, Apple Intelligence will incorporate AI technologies developed by Chinese tech giants Baidu and Alibaba, integrating these local capabilities to comply with regulatory and market demands.
Alibaba confirmed its involvement through the integration of its Qwen AI model across Apple’s platforms in China, while Baidu also acknowledged collaboration on developing features tailored for Chinese users. This partnership underscores Apple’s strategic alignment with domestic AI expertise, a move essential to compete in China’s increasingly sophisticated technology landscape.
Although the regulator has not disclosed an exact launch date, the approval comes at a time when Apple is experiencing strong growth in the region, with a reported significant year-on-year increase in device shipments. Industry observers suggest that the rollout of Apple Intelligence could further bolster Apple’s position against competitors by delivering advanced AI-driven features eagerly awaited by Chinese consumers.